For Immediate Release: November 30, 2007
Press Contact: Liz Elliott
Contact Information: 323.478.0060, info@BikeNow.org, www.bikenow.org
(Los Angeles, CA) – C.I.C.L.E.’s Second Annual Holiday Toys and Mittens Ride on Saturday, December 1, 2007 is featured in the L.A. Times Emerald City Blogs, under the heading of “Green Weekend”. This listing enforces C.I.C.L.E.’s commitment to sustainability and the environment.While Toys and Mittens is a charity ride to collect toy and clothing donations for Hathaway-Sycamores Child and Family Services, the theme of the ride is to show the community that cycling is a viable and sustainable form of transportation that builds community.
The idea of slowing down to cycling speed while riding through the neighborhoods gives riders an opportunity to see the faces of their community members, and to see everything up close and personal, to stop and smell the baking cookies, as it were. Cookies from Scratch Cookies and Bakery on Myrtle in Monrovia will be a part of the ride.
The Toys and Mittens Ride is the first in the new Urban Expeditions Ride Series from C.I.C.L.E., a year-long series of monthly community-focused bicycle rides. The Urban Expeditions ride series was developed by CICLE to build community by giving local residents a chance to explore their neighborhoods on two-wheels. Liz Elliott and Shay Sanchez co-founded C.I.C.L.E. based on the belief that cycling is a sustainable way to build community, as well as bring all cyclists, from first time riders, to racers, to com-muters to recreational riders together in this age of disconnect and detachment.
What makes cycling “sustainable” are the many benefits of cycling offers including exercise, fresh air, meeting your community and cutting down on traffic and pollution. All are invited to join C.I.C.L.E. for this “green” and “sustainable” Holiday activity this Saturday. Here is the information:
The Toys and Mittens Ride
The ride, made possible by a grant from R.E.I., will wind through the neighborhoods of Arcadia and Monrovia in Los Angeles County, and will stop along the 6 mile route for toy and clothing pick-ups at participating merchants.
-No Charge, open to all
-Registration begins at 10:30am and ride departs at 11am
-Meet at R.E.I. Arcadia: 214 N. Santa Anita Ave., Arcadia, CA, 91006. (On Santa Anita just South of the 210, on the corner of Santa Anita and East Santa Clara Street.)
-For more information visit: www.BikeNow.org or call 323-478-0060.