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Apr 04 '06 - 477 W, 2 I - Vote Good + 11 :: Bad - 14 Subvert the Chevy Commercial Challenge

Published April 4, 2006 by C.I.C.L.E.


Chevrolet has created a 'gimicky' website designed to advertise its monster-behemith gas guzzzler, the Tahoe. 

It works like this,  a very simple video editing software is available online at their site. The objective is to direct a 'winning' commercial that will sell gazillions of Tahoes to unsuspecting buyers.

Well, perhaps they should not have allowed the user to enter her/his own text, because that made it oh sooo easy to subvert. Way too tempting, and really quite fun too. 

::Check out our subvert::

From the Chevy Challenge site:

Think you could do better? Think you're up to the task? Then take a shot at the Chevy Apprentice Challenge and create your own commercial that brings the best Tahoe ever to life. It could be your chance to win.

Give it a shot jammers... and be sure to email the link for your commercial to yourself, and share the link with us here, we'd love to see it.

More Subverts by Your Fellow Cyclists:
http://www.chevyapprentice.com/view.php?country=us&uniqueid=860c7b8e-1557-1029-98eb-0013724ff5a7
(by this_is_WRONG)

http://www.chevyapprentice.com/view.php?country=us&uniqueid=adb7a48c-1553-1029-98eb-0013724ff5a7
(by duff)

http://www.chevyapprentice.com/view.php?country=us&uniqueid=e5adb11c-156a-1029-98eb-0013724ff5a7
(by Tazzer)

http://www.chevyapprentice.com/view.php?country=us&uniqueid=0b607abc-15ec-1029-98eb-0013724ff5a7
(by Patrick)

http://www.chevyapprentice.com/view.php?country=us&uniqueid=2d6d92c4-1615-1029-98eb-0013724ff5a7
(by Me!)

http://www.chevyapprentice.com/view.php?country=us&uniqueid=d4139098-1669-1029-98eb-0013724ff5a7
(by Enci)

http://www.chevyapprentice.com/view.php?country=us&uniqueid=23cb65d6-165e-1029-98eb-0013724ff5a7
(by Mike)

http://www.chevyapprentice.com/view.php?country=us&uniqueid=b73e5b34-1776-1029-98eb-0013724ff5a7
(by Travis)

http:/www.chevyapprentice.com/view.php?country=us&uniqueid=7e80a0b6-180e-1029-98eb-0013724ff5a7
(By Biking Bis)

Have Fun :: at Chevy Apprentice

Notice: Unfortunately our spam blocking software is not allowing multiple posts of links to the same domain. If you want to share your commercial here, just remove the "http://www.chevyapprentice.com" part of the address and post only the rest of the address to the comments, like this:  /view.php?country=us&uniqueid=860c7b8e-1557-1029-98eb-0013724ff5a7

We will add the www.chevyapprentice.com part back into the address, and include it in the post.

OR, you can send your link to: info(at)cicle.org, and we will post it for you.

Sorry for the inconvenience.


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here’s another one:
http://www.chevyapprentice.com/view.php?..

guest - April 04 '06 - 10:05

Check this one out:
/view.php?country=us&uniqueid=860c7b8e-1557-1029-98eb-0013724ff5a7

This_is_WRONG! - April 04 '06 - 11:31

/view.php?country=us&uniqueid=0b607abc-15ec-1029-98eb-0013724ff5a7

Patrick (Email) - April 05 '06 - 05:10

/view.php?country=us&uniqueid=2d6d92c4-1615-1029-98eb-0013724ff5a7

Me! - April 05 '06 - 10:05

http://www.chevyapprentice.com/view.php?country=us&uniqueid=23cb65d6-165e-1029-98eb-0013724ff5a7

Mike (Email) - April 05 '06 - 18:46

view.php?country=us&uniqueid=b73e5b34-1776-1029-98eb-0013724ff5a7

Travis (Email) (URL) - April 07 '06 - 04:14

A bunch more posted here:

http://heavyonthechevy.crispynews.com/

duff - April 07 '06 - 12:27

Nightline covers the Tahoe subvert story:

http://youtube.com/watch?v=IW1WZTK-dko&#..

duff - April 07 '06 - 12:33

/view.php?country=us&uniqueid=7e80a0b6-180e-1029-98eb-0013724ff5a7

I just want to personally thank the folks at Chevy for giving us the opportunity to tell them what we think of their vehicles!

Biking Bis (Email) (URL) - April 08 '06 - 08:04

Here in Canada we are struggling with the monster just like you guys. Fact is, the problem of cars might just go the way of the “problem” of smoking if we could start with one simple step: an outright ban on the advertising of automobiles. Anyone on board for that?

blobby (Email) (URL) - April 10 '06 - 13:45

Funny you mention cigarette and auto advertisments. I had some thoughts on the relationship between those two last year. What do you think of this idea as opposed to a straight ban.

http://bicycledesign.blogspot.com/2005/1..

James (Email) (URL) - April 10 '06 - 15:19

I think that this is an excellent place to focus our efforts as advocates for both the environment and the safety of all road (and sidewalk)users. Perhaps start with injecting a common sense and responsible message into the auto ads, eventually progressing to total ban.

Timothy - April 10 '06 - 16:59

Well it seems as though Chevy killed all of the fun. All of the links seem to be dead now. Oh well… it was fun while it lasted.

Shay - May 03 '06 - 16:55


  
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